This was the first Fashion Week for our entire team. During our stay in Milan, we rented an apartment that became our creative base — a place where we finalized and polished all our looks, but also a space to rest, recharge, and gather energy for the days ahead.
In these images, you’ll see the in-between moments: fittings, last touches and preparation before stepping into the Milan streets.
The team behind the scenes:
Styling: Anastasia Demidova, our team stylist — all looks were prepared in Finland well before the trip and finalized on location in Milan
Hair: Elena Abel— hair styling as the final element that completed each look
Model & makeup: Margarita — bringing the looks to life and completing them with makeup
Being there together as a team made this first Fashion Week experience especially meaningful. Sharing the process, supporting each other, and creating side by side turned it into something we truly enjoyed.
Milan FW25
Diesel’s ● Gucci
Sportmax
